NISHTHA means DEDICATION in Sanskrit.
The Nishtha project is OMSutra's collaborative project with the Non -profit organization Yoga Gives Back, an organization that uplifts women and children in India and works to empower women and girls to fight for equal rights, equal opportunities, and equal dignity and helps them to overcome challenges within village communities in rural parts of kolkatta, in eastern India.
This project is dedicated and works to promote handcraft using thread and needle while empowering woman and girls within the village communities of West Bengal near Kolkata in India. Our prime concern is the fight to keep girls in schools and to help poor, illiterate women develop a sustainable livelihood, and to empower women through education, opportunity, and self-reliance using thread and needle while focusing on various women issues and providing them with fair and living wages.
Handmade with hard work, hope and dedication this hand embroidered fabrics, scarves, pouches, runners, pillowcases and bags are made by these women in their spare time as they have the flexibility to work from their homes after they are done with their household chores and taking care of their families. They enjoy socializing in a group while doing the embroidery together in this outdoor workshop. Our main purpose is to encourage economic empowerment of women artisans through handicrafts, uplift their social status and strive for their education, health and financial security where she becomes a role model for the future generations and paying them fair and liviable wages.
We have developed a beautiful range of commercially viable products using their traditional handicraft skills with design research and training support provided by our trainers. We have been working on to create a niche market for handicrafts. By purchasing these hand made products, you are supporting the livelihood of rural Indian women that will strengthen their families with Health care, nutritious food and by investing in the education of their children, and helping to change the next generation of Indian girls.
You also become a part of our giveback program as 10% from the sales goes to Yogagivesback.org in funding the livelihood of these young girls and other educational outreach programs to empower women who are economically challenged to stand on their own and also in health clinics.
Your purchase of the Gratitude Kantha Meditation Prayer Shawl gives you the opportunity to support and become a part of their empowerment story.